Support African American businesses!
How many people use these products? Are they carried at your local hair store? Most of the products listed below are sold at major chains.
Miss Jessie’s
Miss Jessie’s, founded by Miko and the late Titi Branch, is a pioneer in the world of natural hair. It was one of the first product lines to be offered at major retail outlets — thus paving the way for others. Miss Jessie’s can be found at Target, Walmart, Walgreens, CVS, and Sally Beauty Supply nationwide.
Although Miss Jessie’s can be pricey, you can often find great sales at your favorite retailers — so stock up when you see the savings! Check out the Miss Jessie’s website to find out where to buy their products in your state. If you are considering Miss Jessie’s, try the Curly Pudding or Curly Meringue.
SheaMoisture
SheaMoisture is another natural hair brand that is a veteran in its role as national brand. Many transitioners and new naturals turn to SheaMoisture due to its accessibility at an affordable price. SheaMoisture can be found at stores like Walmart, Target, CVS, and RiteAid. I was surprised to find out that they are also sold at grocery stores like Shoprite and Giant. Because of its great track record in natural products, it has expanded to hair dyes, makeup, and body products. Crowd favorites include: Coconut & Hibiscus Curl Enhancing Smoothie and Raw Shea Butter Moisture Retention Shampoo.
Curls
Curls carries a set of natural hair products for the entire family. Founded in 2002 by Mahisha Dellinger, Curls is a natural hair brand that is the byproduct of her extensive chemistry background. Curls can be found at Target, CVS, Walgreens, Walmart, Duane Reade, and Nordstrom Rack. Try the Curl Control Paste, and Creme Brûlée for styling with amazing results.
Alikay Naturals
Created by YouTube Guru, Rochelle Graham and her husband, Alikay Naturals includes natural ingredients inspired by her grandmother. Just last year, Alikay Naturals showed up on Target shelves and in 2015 you will be able to purchase her products at Sally’s Beauty Supply. Interested in trying Alikay Naturals? Then you must try the Lemongrass Leave-in Conditioner.
Karen’s Body Beautiful
Created by Karen Tappin, Karen’s Body Beautiful is an organic natural hair care line that is designed to counter an industry with many carcinogens and preservatives. Her line of hair and body products can be found Target stores and HEB stores. Their most popular product is Sweet Ambrosia Leave-in Conditioner.
Oyin Handmade
This Baltimore-based company was founded by Jamyla Bennu. This ingredient-conscious line uses honey — “oyin” means honey — as its base. For years, natural hair enthusiasts have raved about their products, but they were mostly available online. Now you can find them at select Target stores nationwide. Interested in finding out where you can purchase their products? Check out where their products can be purchased in your state. Whether you find them online or on-the-ground, make sure you try Hair Dew, which is their most popular product.
Thank God I’m Natural
Founded by Chris-Tia Donaldson, Thank God I’m Natural, is a natural, organic brand that can now be found at Target Stores (as of March 1, 2015)! Chris-Tia prides herself on creating products in “small batches using the finest natural and organic ingredients for maximum freshness”. Product ingredients include shea butter and olive oil; but [thankfully] they don’t include parabens and phthalates.
Eden BodyWorks
Eden BodyWorks was founded by Jasmine Lawrence when she was just 13 years old! You may have seen her on Oprah. Her products are “wellness and beauty inspired by nature”. They are designed to help your hair feel “softer, stronger, and healthier”. These products can be found at Walmart, HEB, CVS, Walgreens, CVS, Kroger, Target, and Sally Beauty Supply. To find out where to buy their products near you, check out their website and click the “Where To Buy” tab.
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